Objectives Key Results






















👉👉 Click here for YouTube Video: Taylor Benterud. How to set OKR's. Examples. Measure what matters by John Doerr. 27th July 2020.


Objectives (Vision & Mission) (SMART): 

To recruit 1,200 students in the next 12 months (10X improvement in student enrolment)

To recruit 100 students per month


Key Results (Goals): 

(1) 100% closing sales strategy

(2) XYZ number of LEADS generated by Facebook Ads (L20% of the cost of Facebook Ads)

(3) PQR number of PROSPECTS (after 1st round filter) (M20% of LEADs)

(4) ABC number of Follow-up (N20% of PROSPECTS)

(5) DEF number of Closing Sales, DEF number of STUDENTS registered /enrolled. (S20% of Follow-up)


Key Actions (Programs, Projects, Activities) (Do-able, within control, within influence):

(1) 


Objectives: Where are you going ? Statement that inspire s action & is tied to your mission & vision

Key Results: How will you measure  progress towards your objective?

Key Actions / Lead Measures: What can you do to get there? This explains the actual work that must get done to achieve the Key Results

How to use Trello to organise our OKR's

Real example of our OKER's for the quarter

When our team syncs up on OKR's

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